FRAME is the first complete range of Pro-Ageing products and services targeting wellbeing, skin health and longevity.
The name FRAME evokes the roots and composite identity of the brand, founded in order to harmoniously blend the history and know-how of companies boasting over twenty years of technical and scientific experience with a new positive, emotional approach to the culture of ageing, which encompasses the Mediterranean spirit.
Years of experience in the field of wellbeing, research and collaboration with universities and private laboratories have contributed to the development of our expertise and the definition of our personal and unique approach: not considering ageing as a disease, to fight and counter as such, but as a stage of life, where health and beauty must be safeguarded with virtuous products, rituals and behaviors capable of combining treatment with pleasure, stemming from the Mediterranean culture of wellbeing.
It is a new attitude towards ageing, in which experience and individuality are more important than anonymous perfection, a way of celebrating the life we have and the age we are and of looking towards the future with confidence and peace of mind.
100% Italian, FRAME products are extracted from raw plant materials originating from controlled supply chains providing homegrown, certified plants, local to the Mediterranean basin. We can thus combine the guarantee of many years of scientific research and experience with the advantages of an organic formula which has a low impact on both the skin and the environment.
The excellence of our raw materials and formulas, however, is just one of the aspects that contributes to defining FRAME's identity, which is also the result of an innate attention to the style that is part of Italian cultural heritage. Design reigns central in our products, going beyond a superficial and simply aesthetic vision of packaging and restoring its role of providing added value.
In fact, a positive approach to personal care, which is fundamental to health and wellbeing in general, cannot exclude the renewed pleasure gained from the rituals and functionality of the objects that we use. This is why all our dispensers use airless technology, which limits contact with air exclusively to the quantity of product to be used for each individual application, preventing oxidation processes inside the container and safeguarding the quality and shelf-life of its contents. Thus bacterial contamination is also excluded, limiting the use of preservatives and guaranteeing a more natural product, which can be used in its entirety.
A series of highly technological and beautifully designed mechanobiological accessories and applicators have been created based upon these same principles, devised by FRAME? in order to enhance the pleasure and effectiveness of their treatments.
The collection is divided into three specific kits that contain the entire range of cosmetics needed for a whole season: Prevention, Restoring and Maintenance. In addition to the three kits are a selection of Applied Nutriceuticals and Skincare Supplements, which support the skin treatments, and a portable device capable of enriching regular water with molecular hydrogen in just a few minutes, making it easier to absorb and guaranteeing certified benefits.
The range is complemented with a selection of herbal teas (detox, anti-ageing and relaxing), which are to be used together with a special thermos/portable infuser. Original designer items, all products have been designed to be used on the go, focusing not only on functionality but also their aesthetic and technological features.
FRAME offers also an advanced platform which allows us to satisfy the needs of our customers, who can purchase, through our website or those of our distributors in various countries, both the three "standard" version kits and their own customized version, using a "made-to-measure" service dedicated to users with specific skin conditions or health problems (those with sensitive or extremely damaged skin; those of mixed race; those who have undergone gender reassignment or hormone therapy etc.).
This service involves the anonymous filling-in of an online questionnaire by the customer. Once this initial step has been completed, an electronic device called "D1 Skin Analyser" will be sent to the user; this device will be used to record further information to be sent to FRAME laboratories in order to complete the user?s purchase. This data, which is analyzed and processed by our experts, allows us to produce and send out a personalized kit with instructions to the customer in the space of a few days.
Once the end user has signed up, they can keep in touch with our specialists, who will assist them in their every step, season after season, continuing to monitor their progress over time. In addition to the complete standard kits, all individual creams, serums and devices are available for sale online and offline.